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AZHA BRAND STORY
Introducing Azha Perfumes, a luxurious oasis amidst the desert sands of Dubai, where tradition meets innovation and affordability meets opulence. Crafted by the visionary minds of third-generation perfumers, Mr. Talha and Omeir Kalsekar, Azha Perfumes is a testament to the enduring legacy of Arabian perfumery.
In a world clouded by uncertainty, Azha emerges as a guiding light, named after the illustrious star that once illuminated the ancient skies of Egypt. Like the stars that shine brightly against the vast expanse of the night, Azha Perfumes illuminates lives with its captivating fragrances, casting a spell of enchantment visible from thousands of miles away.
As we transcend the shadows of the pandemic, Azha stands as a beacon of resilience and optimism, drawing inspiration from the timeless wisdom of Professor Stephen Hawking. His words echo in our hearts, reminding us to look beyond the darkness and embrace the light that guides us towards a brighter future.
At Azha, we believe in the transformative power of positivity. We see beauty in every moment and seek to infuse our perfumes with the essence of joy, creating experiences that elevate the spirit and illuminate the soul.
“Your path is illuminated by the light, yet darkness lets the stars shine bright.” – J.L.W. Brooks
Rooted in a rich heritage of perfumery, Azha Perfumes honors the legacy of Haji Abdul Razzaq Kalsekar, the visionary behind Rasasi Perfumes. Our journey is guided by a deep-seated passion for excellence and a commitment to crafting high-quality products that transcend borders and resonate with people of all cultures.
Join us on this luminous journey, where each fragrance is a symphony of scents that tells a story, and every moment is an invitation to celebrate light, love, and life. Azha Perfumes – lighting up your world, one exquisite scent at a time.
OUR MISSION
Our mission is to create a homegrown GCC perfume brand with a story to tell. We want to create a unity between the different generations through our story and to connect with us using our products which are blended with culture, values, and new trends. We aim to expand our business with traditional brick and mortar retail shops as well as the digital space with e-commerce, and to expand our distribution networks around the world.
We want to deliver positivity to our customers and want them to fall in love with Azha’s story and not just its products.
AZHA Vision
We want to become globally recognized in the scent industry while spreading a positive message
AZHA VALUE
Unity
Azha believes in Unity. It is founded in the UAE and has flourished under the united leadership of the seven royal families. Similarly,
We believe that Unity within the company and with our customers can create successful businesses.
Excellence
Our grandfather always taught us to provide excellent high-quality products. We were never allowed to lower costs by sacrificing the quality
of the scent or the final product. We aim to provide excellence in the footsteps of our grandfather.
Transparency
We want to be more transparent on the use of ingredients, support farmers, and protection of the environment while developing our products.
Innovation
Manufacturing perfumes with time, we realized the importance of innovation. We aim to indulge innovation in our scents
to give it the charm that people find delight in.
